How to Craft Marketing Messages That Speak to Your Clients

What made you want to become a fitness and nutrition professional? It probably wasn’t your excitement about marketing your business. But to be a successful business owner and help your clients reach their goals, you need clients. In this article, we help you learn how to craft marketing messages that feel and sound like you so you can attract your ideal clients. 



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249 How To Plan Your Business For Investment

Jon Canarick is the Managing Director of North Castle Partners the leading small cap consumer private equity firm focused in the Healthy, Active, and Sustainable Living sectors.  Jon started his career at North Castle Partners as an Associate out of investment banking and played a crucial role in the development of North Castle and many of its portfolio companies.  He sits on the Board of Directors of companies including Echelon Fit, Barry’s Bootcamp, Curves, Jenny Craig and SLT to name a few.


What you’ll learn

  • Factors that impact an investment decision
  • What the fitness market will look like in the future
  • Tips for forming a partnership – be it a person or entity

Episode Timeline

  • 00:45  Thank you to our podcast partner Team Rock Star Fit
  • 01:21  What’s coming up on this week’s show
  • 02:26  Message from our podcast partner Team Rock Star Fit
  • 03:12  Best known investments from North Castle Partners
  • 05:49 Why are Northcastle partners interested in investing in the fitness industry
  • 06:59   What factors impact an investment decision
  • 12:55  How do you determine where to invest
  • 15:10   When selling, what factors influence the value of a business
  • 18:30  What the fitness market will look like in the future
  • 22:34  Tips for forming a partnership – be it a person or entity
  • 25:54  Message from MX Metrics
  • 26:40  Precor Quick Fire Five with Simon Walshaw
  • 28:47   Message from Myzone

Resources Our Experts Shared in the Show

Jon Canarick: Website

System recommended by Simon Walshaw:  Quickbooks Connect

Podcast recommended by Simon Walshaw

Precor Quick Fire Five, Simon Walshaw

Simon Walshaw

Sponsors

Advertiser

mxm medallia

[Read More …]

249 How To Plan Your Business For Investment

Jon Canarick is the Managing Director of North Castle Partners the leading small cap consumer private equity firm focused in the Healthy, Active, and Sustainable Living sectors.  Jon started his career at North Castle Partners as an Associate out of investment banking and played a crucial role in the development of North Castle and many of its portfolio companies.  He sits on the Board of Directors of companies including Echelon Fit, Barry’s Bootcamp, Curves, Jenny Craig and SLT to name a few.


What you’ll learn

  • Factors that impact an investment decision
  • What the fitness market will look like in the future
  • Tips for forming a partnership – be it a person or entity

Episode Timeline

  • 00:45  Thank you to our podcast partner Team Rock Star Fit
  • 01:21  What’s coming up on this week’s show
  • 02:26  Message from our podcast partner Team Rock Star Fit
  • 03:12  Best known investments from North Castle Partners
  • 05:49 Why are Northcastle partners interested in investing in the fitness industry
  • 06:59   What factors impact an investment decision
  • 12:55  How do you determine where to invest
  • 15:10   When selling, what factors influence the value of a business
  • 18:30  What the fitness market will look like in the future
  • 22:34  Tips for forming a partnership – be it a person or entity
  • 25:54  Message from MX Metrics
  • 26:40  Precor Quick Fire Five with Simon Walshaw
  • 28:47   Message from Myzone

Resources Our Experts Shared in the Show

Jon Canarick: Website

System recommended by Simon Walshaw:  Quickbooks Connect

Podcast recommended by Simon Walshaw

Precor Quick Fire Five, Simon Walshaw

Simon Walshaw

Sponsors

Advertiser

mxm medallia

[Read More …]